Senior Media Planner
Hollywoodbets
Durban, KwaZulu-Natal
Permanent
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Posted 26 June 2024 - Closing Date 25 July 2024

Job Details

Job Description

Being a part of the Hollywoodbets Purple Team is an opportunity to become a part of one of South Africa’s biggest success stories. From humble beginnings in Durban, Hollywoodbets has grown into a powerhouse brand operating across Africa and the United Kingdom. And that’s just the beginning. Our talented Team is on a mission to increase our global footprint, ready to take on any challenge because at Hollywoodbets, not even the sky is the limit. Join our Team and let’s reach for the stars.

 

We have an amazing opportunity for a Senior Media Planner. Do you think you have what it takes to be our newest Purple Star?

 

We are looking for a detail-oriented and results-driven individual to join our team as a Senior Traditional Media Planner. The role is responsible for planning and monitoring Broadcast Media & OOH, to scope and define projects and manage project execution, as well as engage with relevant internal teams and stakeholders to ensure successful delivery of a variety of projects and tasks.

This position is an exciting opportunity for an agile, go-getter with strong media planning experience who thrives on the successful rollout of projects and day to day tasks. If you have excellent administration, project management, analytical, and decision-making skills as well as the ability to work with a Team while operating under pressure and delivering on tight deadlines, then this is the job for you!

 

With Hollywoodbets You Will:

Innovate and create as part of a like-minded, authentic Team eager to achieve goals.

Embrace challenges and the thrill of working in a vibrant and fast-paced industry.

Grow with our development plans and culture that allows you to further your career.

You Bring:

  • Heavy Weight Media Planning experience
  • Valid driver’s license and own vehicle

A Bonus To Have:

  • Diploma or Degree qualification in Marketing or in a related field
  • Experience in Marketing, Data Analytics and E Commerce
  • Management experience

What You’ll Do For The Brand:

Strategic Planning & Implementation:

  • Provide support to the Marketing Intelligence and Insight Manager and assist with day-to-day tasks and admin requirements.
  • Planning, Monitoring and Post Campaigning of Broadcast Media (Television, Radio, Press, Print, Out of Home and Cinema)
  • Analysing and streamlining processes to improve efficiencies, collaboration and engagement across departments/businesses
  • Trafficking of briefs between the Media and Production department
  • Ensure internal stakeholders and management are kept updated with the proposed project campaigns, project plans and budgets.
  • Clearly communicate objectives, timelines and plans to all stakeholders and ensure they have a thorough understanding of requirements.
  • Monitor and provide detailed reporting on all projects, ensuring these are constantly optimised and improved.
  • Collaborating with creative Teams, ensuring campaigns meets objectives and are aligned to our brand.
  • Ensure media budgets are adhered to and escalate any potential variances.
  • Maintain an up-to-date understanding of the company, its products, and its client base to implement effective campaigns.
  • Supervising projects from beginning to end, including but not limited to, marketing campaigns, commercial projects, recruitment projects and any other projects as may be required.
  • Develop and maintain strong working relationships with Teams across the business as well as external stakeholders.

Technical Skills and Experience:

  • Solid understanding of through-the-line, integrated marketing principles
  • Heavy-weight experience in all aspects of Traditional Media Planning (TV, Radio, OOH, Print, Cinema)
  • Flowplan and budget management (Maintenance and Balancing of Monthly Flowplan)
  • Creation of Media Plans using software like TELMAR and ARIANNA
  • Monthly Post Campaign Analysis of all Broadcast Media activity
  • Tracking and Monitoring of competitor ratings delivery (TELMAR AND ARIANNA)
  • Tracking and Monitoring of competitor adspend (TELMAR AND ARIANNA)
  • Highly proficient in Excel
  • Established working relationships with Media Owners highly advantageous
  • Exceptional project management skills, driving multiple initiatives and roll outs to meet tight deadlines.
  • Able to work quickly, able to experiment and amend approach based on data analysis and results.
  • Liaising with Media Owner in order to fulfil chaselists
  • Liaising with HWBs Production Teams in order to fulfil chaselists

People:

  • Excellent people and management skills to interact with staff, colleagues, cross-functional teams and third parties.
  • Excellent project management, organizational and time management skills
  • Work closely with Marketing Intelligence Manager to optimise workflows, review pipeline, resolve challenges, and present solutions.
  • Constant self-improvement to ensure your Team consistently performs above standard
  • Excellent leadership, communication, and decision-making skills

Business Development:

  • Identify competitors and evaluate their strategies and positioning and devise counter-strategies
  • Use strong analytical abilities to efficacy of campaigns
  • Ensure a thorough understanding of our customers and products and be empathetic about how we communicate with our stakeholders and customers

Analytics & Reporting:

  • Understand key marketing performance metrics and make use of media planning tools to provide an understanding of the landscape, forecasts, competitive analyses, campaign results, and customer trends & insights in order to translate results into actionable insights for marketing team and the business.
  • Exceptional ROI-tracking skills, ability to prove what is –or isn’t—working and providing recommendations and adapting plans to improve performance
  • Weekly, monthly, quarterly and annual reporting

What You’ll Bring To The Team:

  • Demonstrate good analytical skills
  • Strong computer skills
  • Demonstrate creative skills
  • Excellent relationship managment skills
  • Strong sense of accountability
  • Work under pressure and able to meet deadlines
  • Must be able to plan effectively and efficiently in order to meet deadlines
  • Have excellent communication skills
  • Market awareness -ability to stay attuned to the needs of the market and translate market knowledge into product innovations

Please be advised that should you not be contacted within 30 days, kindly consider your application to be unsuccessful.